Strike It Rich with the New Bobbi Brown Rich Lip Color SPF 12 Lipsticks


Bobbi Brown Rich Lip Color in Plum Rose

I like to think of Bobbi Brown’s newest spring release as the lipstick equivalent of a DVF wrap dress and a pair of Jimmy Choos. A combination of opaque color and subtle shine, the Bobbi Brown Rich Lip Color SPF 12 Lipsticks ($22 each) create a dressed-up lip look that’s neither too formal nor too stuffy — like business casual for your lips (with just a smidgen of sex appeal for flava).


The 12 Bobbi Brown Rich Lip Color shades

Lightweight and smooth, these unscented, unflavored lipsticks provide the kind of full color coverage more common of creams and mattes with thicker textures, and they do it at a pretty good price (for a department store line).

Today I tried four of the 12 shades in Bikini Pink (a cool pink), Sweet Nectar (a pinkish coral), Plum Rose (a plummy rose) and Old Hollywood (an orangey red), and judging by these, Bobbi wasn’t messing around in the pigment department. These are intense!


Bobbi Brown Rich Lip Colors from the left: Old Hollywood, Sweet Nectar, Plum Rose and Bikini Pink


Swatches with the flash from the left: Bikini Pink, Sweet Nectar, Plum Rose and Old Hollywood


Swatches without the flash


Bikini Pink


Sweet Nectar


Plum Rose


Old Hollywood


Bikini Pink


Sweet Nectar


Old Hollywood

I like that I get about five hours of wear time with these, but truth be told they aren’t the easiest lipsticks to apply. With color-dense shades like these, there’s little room for error, and they emphasize the appearance of any flakes or cracked lips. I find that exfoliating my lips the night before I wear these and then applying a layer of moisturizing lip balm or gloss before bed helps. That, and applying them slowly with a lip brush.

PRICE: $22 each
AVAILABILITY: Available now Bobbi Brown counters and online
MAKEUP AND BEAUTY BLOG RATING: B+/A-

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